Augmented Reality and Toys: A Lego case study
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Why did Lego went ahead with Augmented Reality? What kind of product was chosen? What was the reaction of the Media to this news? These questions will be answered in this LinkedIn deepdive. Examining use cases for the #ARdeepdives is a lot of fun.
Immerse youngsters in an amazing augmented reality play experience with LEGO Hidden Side 70418 J.B.’s Ghost Lab. Hidden Side delivers an exciting new
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Fans of virtual reality and video games will love the amazing LEGO Hidden Side universe, where physical and digital worlds merge in an incredible,
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Kids can experience fun ghost-catching adventures combining an augmented reality play experience with this LEGO Hidden Side 70420 Graveyard Mystery playset. This awesome app toy combines a buildable LEGO model with augmented reality for kids to deliver a fully interactive play experience. Download the Hidden Side app and scan the model with a phone to make it come alive.
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Lego Case Analysis