The Hero Products and Gen Z Influencer Strategies Behind E.L.F.'s Breakthrough

Learn about the hero products and TikTok marketing strategies E.L.F. used to win over Gen Z influencers and expand its earned media footprint.

How E.l.f. Saw A 49% Increase in Sales by Focusing On Gen Z

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The Hero Products and Gen Z Influencer Strategies Behind E.L.F.'s

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